Joom is an e-commerce platform that originated in Russia and quickly gained popularity worldwide. Launched in 2016, Joom is known for its user-friendly mobile app and website, offering a wide array of products at competitive prices. The platform mainly focuses on affordable and trendy items, including fashion, electronics, home goods, beauty products, and more. One of the key attractions of Joom is its extensive selection of products sourced from various suppliers, including those from Asia. This allows users to discover unique and often hard-to-find items. Additionally, Joom offers free or heavily discounted shipping on many products, making it a favorite among bargain hunters. The platform employs a buyer protection system and allows users to track their orders in real-time, ensuring a positive shopping experience. However, like any online marketplace, Joom has received mixed reviews, with some customers expressing concerns about shipping times, product quality, and customer support. Overall, Joom has managed to carve a niche for itself in the global e-commerce market by offering a diverse range of products at budget-friendly prices, catering to the needs of a broad customer base.